Increasingly, today’s society – in all its spheres – demands the processing of large volumes of information. This information produces knowlge and, in turn, knowlge generates power customer service .
Regarding the transmission of information on the most widely us channels in the corporate world, such as email, Statista estimates that in 2019, nearly 236.5 billion emails were sent and receiv every day.
Such a proliferation of information poses a clear challenge for 21st century companies and, in particular, for Customer Service teams: What and how to inform the user about our services and products?
In this article we approach the definitions of customer service and information , as well as the importance of proper
management of information in customer service
We offer some practical ideas to help support team members provide the right customer service, with accurate and real information about the problem or concern that prompt the contact.
It is a set of interrelat activities offer by the company so that the customer obtains the product at the right time and place and ensures its correct use.
Another definition tells us germany telegram phone number list that Customer Service is the service that companies provide and provide to
their customers to communicate directly with them.
When users ne to make complaints, suggestions, express their concerns about services or products, or request technical what is direct marketing? benefits and steps to make a campaign services, they should contact this area of the organization.
As we can see, both definitions emphasize that customer service is a relationship and as such must be manag in companies. The CRM approach contributes decisively to this management.
Customer service is, in essence, a relationship, and not just any relationship. Since it is a communicative relationship,
the role play by information is very relevant
The terms data and information are often us interchangeably to describe similar processes, but their meanings are different.
The term data refers to facts, processes, transactions, etc., of whose existence there is an objective record. Data would then be be numbers the unprocess input from which information is generat.
A more elaborate concept of information suggests . That it is made up of a group of data that has already been supervis and organiz. Which serve to construct a message bas on a certain phenomenon or entity.
This same concept tells us that information allows us to
By increasing knowlge on a given topic. Information allows for a ruction in the degree of uncertainty and facilitates appropriate decision-making.