This goal is best us. to attract people to consultations. webinars and trainings. meetings or telephone conversations – then this is definitely your choice.
Let’s move on to the most interesting goals in the sales funnel.
In essence. they are similar to lead generation but have a larger conversion rate because they taiwan telegram data do not imply the transfer of any data. and also have only one goal – to encourage a person to write to you.
BOFU – the end of the sales funnel
Conversions
One of the most frequently us. tools in Facebook in general. Its task is to work with the pixel install. on the site. bas. on which Facebook selects the most convertible audience.
How to apply?
For selling physical goods. trainings. impulse goods. webinars. whatever! The description of this tool deserves a separate article.
Sales by product catalog
A complex goal similar to conversion and us. in cases where you own a very large online store. Tracks complex purchases.
Visiting points
A very cool goal. Made for offline business owners. Its task is to broadcast advertising to those people who are near the geocoordinates of your offline business.
How to apply?
Let’s say you have a coffee shop and you want to broadcast to those people who are within 1 km of it. Here this goal will be the best solution for you. Broadcast your ad to those who are nearby or set a wider radius for greater coverage of your ad.
How to apply?
In this article we have look. at all types of goals and now. I
hope. you have an esperanto leads understanding of which one you should use and in what case.
Also. draw attention to purchases of $500 and above. because it will be important to first present the product from different angles and formats and only then build retargeting. Such purchases are not made impulsively.
Lead generation
If you want to collect contact we create a copy of it information of Facebook users for further communication with them. this goal is for you. It will allow you to collect names. surnames. postal addresses and much more.
