This is about using keywords and creating content based on what your user wants to find.
Therefore, the optimizations you make to your materials should focus on search intent so that they match the results on Google.
The best way to understand user intent is to analyze the results that appear on the first page when a search is performed! This way, you will see what vietnam phone number data information your competitors are providing to the user so that you can produce better content than theirs that fully answers the question they have.
Other points you can analyze on the Google results page are:
- the “people also ask” section;
- related searches, which appear at the bottom;
- titles and meta descriptions of the content that appears;
- and the terms that appear above in the “Images” section.
Content size
Substantial, comprehensive, and detailed content tends to answer more questions than others, so it can be considered over others when ranking.
Internal links
Linking to internal pages on your blog serves to guide user navigation and to indicate to search engines other material on your website that may be of interest.
Google uses so-called robots to index pages and understand what makes them valuable, so that they can understand and classify them, one of the most important aspects of technical SEO .
Through internal links you can build link networks that direct users to your sites, which strengthens your authority.
This is important to do both in your blog posts defining a successful promotional strategy and in your sitemaps. Sitemaps are “guides” that give search engines the information they need to facilitate indexing.
4. Use meta tags
In order for Google to find you among thousands, even millions of pages that have something to do with yours, you must send it a kind of signals in the form of meta tags , so that the SERPs not only find you, but also understand the value you provide.
In the end, what Google’s algorithm does is interpret the tags by the HTML code that composes them, and that you can configure in your CMS (content manager).
Meta tags are those blue words you can find in the results, and if you want to find out how to appear on Google, you should pay special attention to them. The meta description also fits into that category.
This is a short but concise description of what the user — and Google — will find inside. Using them correctly will ensure that you’ll catch the attention of search engines in the best way possible.
5. Create a Google My Business page
Google My Business is a channel for entrepreneurs to promote their business for free in the organic results of their SERP.
It is a very simple but effective way to do local contact lists SEO , that is, to take advantage of the business opportunities found in your geographic region and become an authority within your locality.
This can provide multiple benefits for your business, such as:
More interactions with your audience
This platform allows you to add comments about your business, which stimulates social interactions within your site.
Likewise, your customers can give evaluation notes about your product, your services, your customer