Super practical article in full “how to” style to respond to a concrete need of many Social Media Managers: how to delete reviews on Facebook? I am referring to the reviews that appear on fan pages! the “ stars ” with comments .
Always the subject of criticism and alleged future revisions by Facebook! reviews on fan pages are harshly criticized by those who manage fan pages .
The reason? Very simple: spam galore! but also the very real problem of the company/service/fan page in general of finding themselves at the mercy of fake comments or distorted comments from under 18s! for example! which – as a user writing in a forum says – “offend without reason” ! completely lacking the will to provide a truly useful review.
Not only that: in most cases! you would like to delete a “bad” review! which puts the work of the business that received it in a bad light. Deserved or not! the bad review could induce other users not to choose a certain business! with consequent impacts on the performance of the business.
However! there is a big CONTRAINDICATION to completely deleting reviews: you will also delete positive Facebook reviews . This is the price to pay! unfortunately very high! to block such reviews.
Let’s get to the point:
- To delete Facebook reviews! go to the left column of your Page and scroll to the bottom! clicking on Settings .
- Still in the left column! click on line database Models and tabs and look for the Reviews section among the tabs.
- At this point you can decide whether to move the cursor to No! “turning off” the reviews on the page.
Of course! this procedure also allows you to add reviews to the Page! “turning on” the reviews if they are not already activated.
A Virtuous Alternative to Deleting Reviews on Facebook
A similar procedure! but not exactly like this! is described directly by Facebook – you can find it here . It is not exactly correct ; if you follow it you will hardly achieve success. We recommend that you follow our procedure! already tested with success.
As we have seen! deleting reviews also how often should you post on facebook? brings with it the disappearance of positive reviews.
A very simple solution that I would recommend is to arm yourself with infinite patience and respond politely to all reviews left! thanking or explaining the reasons why you disagree with the negative review.
I have identified 7 main ones:
- highly transparent company image / fan page! which does not censor anyone;
- great communication skills and attention to customers and potential customers! caring about dialogue and continuous comparison;
- great chance to explain your reasons! further enhancing your product or service;
- possibility of obtaining numerous feedbacks to effectively improve the product or service;
- it shows everyone that you are “ monitoring ”! reading everything! responding… and if necessary taking a stand and taking europe email action (smart guys be warned);
- obtain a reassuring effect on users: paradoxical perhaps! yet a research conducted by Tripadvisor reveals that as many as 79% of the users interviewed find the hotelier’s response to negative comments/reviews reassuring;
- As a consequence of the previous point! you will show users your human side and how attentive you are to users’ needs: your image will benefit from it.
I have illustrated how to delete reviews… but also how to manage them while maintaining the wealth of information on the fan page. Total block VS patience and common sense : what do you choose?