One of the biggest mistakes you can make when using WhatsApp Business is sharing messages with people who didn’t give you prior permission . Let the customer make the first move in communication. Once you have their consent, always send them relevant content Business mistakes .
Remember, 66% of customers will switch brands after a bad experience . Intrusive advertising or messages that look like spam – even if they aren’t – can fall into the category of an undesirable experience.
Use your personal number for WhatsApp Business
It is recommended that you designate an exclusive – non-personal – number for your company’s communications.
With WhatsApp Business, your client will add you to their contacts directly with the name of the company. The information you put there will automatically appear for them. If instead of a business profile they find personal details, this will make them doubt the seriousness of your business and you as a professional.
Don’t make this mistake and create a WhatsApp Business where you can share your company’s information in a denmark telegram phone number list professional manner.
Remember that WhatsApp Business is a marketing tool and you should treat it as such. Nobody wants to be disturbed in the middle of the night, for example. To avoid this happening, set your customer service hours according to your business’s operating hours, i.e. during business hours .
4. Saturate your customers
It is very important to take care of the frequency of sending messages so as not to overwhelm your customers with information. One 5 strategies for better advertising on instagram of the biggest mistakes with WhatsApp Business is generating spam. Just like sending messages without permission, sending too many messages can also lead to a bad customer experience.
Create a shipping schedule and try to customize the content according to the needs of each type of client .
Only use as a sales tool
Another mistake made by WhatsApp Business is assuming that the app is only used to sell your products and services. Did you know that WhatsApp is a great tool to improve customer service ? Take advantage of this tool to answer questions, solve problems and provide the assistance your customer needs.
You can also use WhatsApp Business betting email list to communicate with your team, organize meetings, or even video calls.
A unified messaging platform can help you better manage your customer communication channels. For WhatsApp Business, for example, in addition to having agents to answer messages quickly, you can personalize the messages you send to your customers, such as welcome and thank you messages.
You may be interested in reading: What are customer service channels and what types exist?
We know that customers have long been looking for ways to exchange messages with brands. The problem is that companies have not always had the tools to do so on a large scale and with ease. Zendesk’s unified messaging platform allows you to communicate with your customers from an integrated space, and in a personalized and formal way. Access the messaging and live chat software now , learn about all the benefits and provide enriched conversational experiences.